Nokian Tyres, with roots in Finland since 1898, is renowned for developing premium tires optimized for extreme Nordic conditions. The company manufactures a range of passenger car, truck, and heavy-duty tires, focusing on safety, durability, and environmental responsibility. Nokian is a pioneer in winter tire innovation and leads the industry in low rolling resistance and bio-based materials. The company operates production sites in Europe and North America, distributing to over 60 countries, serving sectors like automotive OEMs, retail, and industrial mobility.
With the coming autumn, most drivers are about to change to winter tires. In many European countries, this obligation is even established by legislation. The world’s northernmost tire manufacture offers a wide range of winter tires that perfectly suit to ever changing Central European weather. In September 2020 Nokian Tyres introduced the newest member of its tire family – the Nokian Seasonproof and Nokian Seasonproof SUV, all-season tires that complement its high-quality winter tire range.
Self-driving cars also set requirements for tires. Sensors connected to tires will be one of the things that play an important role when machines observe driving conditions instead of humans. An expert from Nokian Tyres believes that smart tires will be commonplace within five years at the latest.