BMW Group is a global leader in the automotive industry, encompassing brands such as BMW, MINI, and Rolls-Royce Motor Cars. The company focuses on the development, production, and sale of automobiles and motorcycles, with a strong commitment to innovation, sustainability, and design excellence. BMW Group's product portfolio includes a wide range of vehicles, from luxury sedans to electric and hybrid models, catering to diverse consumer preferences. The company also offers financial and mobility services, enhancing the overall customer experience. With a global presence, BMW Group continues to shape the future of mobility through cutting-edge technologies and strategic partnerships.
BMW Group advances Neue Klasse manufacturing at Plant Munich through digitally planned production systems, virtual validation, and pre-series assembly of a fully electric vehicle ahead of series launch.
BMW Group and PreZero establish a strategic cooperation to develop recycling models for end-of-life vehicles and strengthen material circularity in the European automotive industry.
BMW M introduces new integrated digital applications to enhance driving experience and vehicle interaction in models equipped with BMW Operating System X.
The Salching facility mechanically recycles battery cells, returning materials directly to production without energy-intensive chemical or thermal processing.
BMW Group demonstrates the efficiency of the Neue Klasse and Gen6 eDrive technology with a long-distance test drive of the BMW iX3 50 xDrive from Hungary to Munich.
BMW is developing fuel cell prototypes with hydrogen centers in Munich and Steyr; the Steyr plant will produce third-generation systems, while Landshut supplies key components.